High cost·Difficult to write off·Low efficiency, channel rebate fees are withheld, unable to reach the terminal and consumers effectively
Rampant counterfeitingFake alcohol endangers consumers' lives and corporate brand reputation.
Personality of packingThere are many types of personalized product packaging, fast production lines, large shipments, and difficult solutions.
Digitization system not readyThe business is subject to manual documents, and information management and data analysis cannot be realized.
Older systems need to be migratedThere are multiple management systems in the enterprise, and historical data migration is difficult.
Weak channel controlDealers will destroy the traceability information through various methods, and it is difficult to grasp the inventory/moving sales data of channels and terminals.
Lack of digital marketing systemThe cost is high, the verification is difficult, the efficiency is low, and the terminal and consumers cannot be effectively reached.